
SurveyMonkey User Manual
Page 50
Cross tabulated—or cross tabbed—data is useful for showing a side by side
comparison of two or more survey questions to determine how they are interrelated. In
statistical terms, it is a joint distribution between two or more discrete variables such as
product usage and demographics. A crosstab gets its name from the layout of variable
definitions into rows and columns thus making a table or matrix format.
Rows and columns in the table correspond to the values of the first and second
variables.
The cells contain the frequencies or number of occurrences of the corresponding
pairs of values of the selected variables.
How to Use Custom Reports with Cross Tabs:
When designing a survey, think about what you want to learn from the data. The
structure of the survey and the questions asked will later help you in the analysis. It is
good practice to build a Custom Report first. This gives you the ability to select which
pages and questions will be visible on the report. Review the following information
located in our help center to see an example of how you can use cross tabs and custom
reports together: Learn more.
4. Exporting Data
We offer several export options to paid users for downloading the data into summary or
advanced formats. You may export your data at any time without affecting the
collection of results. Downloading responses enables you to create additional graphs in
Excel, upload the data into other programs, save them to your desktop, etc.
Step 1: Click the Analyze icon on the My Surveys page to get started.
Step 2: Click Download Responses button located on the left side of the page to
choose your format:
Step 3: From here choose between the All Responses Collected Spreadsheet or the
Summary Only format. The following section shows the difference between the two.
A. All Response Collected Spreadsheet:
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